Clear Information
Understand the categories of information involved in your shopping experience.
MELLOVIA / PRIVACY & TRUST
Privacy Policy
Your personal information deserves thoughtful care. We believe understanding how your information is handled is an important part of feeling confident while shopping for yourself and your family.
This Privacy Policy describes the personal information Mellovia may collect, how that information is used and disclosed, and the choices and privacy rights available to you when interacting with our website.
Last updated: October 15, 2026
Thoughtful Use
Learn why information may be used to support orders, services, and website operations.
Meaningful Choices
Explore available preferences, privacy controls, and data requests.
01 / OUR APPROACH
Privacy at Mellovia
Mellovia operates the online store at mellovia.lat, offering maternity, pregnancy, postpartum recovery, nursing, and baby essentials.
When you visit our website, place an order, subscribe to updates, or communicate with us, certain personal information may be collected and processed to provide the services you request.
This Policy applies to personal information handled in connection with Mellovia's online store, customer service, purchases, and related digital shopping experiences.
Our store is powered by Shopify. Shopify and other service providers may process information in connection with hosting, checkout, payment, order management, website functionality, and related services.
The details below explain the types of information involved, why they may be processed, when they may be disclosed, and how you can make privacy-related requests.
02 / INFORMATION CATEGORIES
What We Collect
The information involved in your visit depends on how you interact with the website, the services you use, and the details you choose to provide.
Contact Details
This may include your name, email address, telephone number, billing address, shipping address, account information, and other contact details you provide during checkout or customer service interactions.
Purchase Details
This may include products viewed or purchased, cart contents, order numbers, transaction values, payment status, shipping preferences, delivery information, returns, and relevant order history.
Browsing Information
This may include IP address, browser type, device information, pages viewed, site searches, referral information, approximate location inferred from technical data, and information collected through cookies or similar technologies.
Customer Preferences
This may include newsletter subscriptions, communication preferences, customer inquiries, product questions, feedback, and information voluntarily submitted in messages or other interactions with Mellovia.
How information is obtained:
Information may be provided directly by you,
collected automatically through your interactions
with our website, or received from service providers
involved in payments, transactions, shipping,
analytics, or customer service.
We encourage customers not to include unnecessary
sensitive personal or medical information
in general customer service messages.
03 / PURPOSE AND SERVICE
How We Use Data
Personal information may be processed for the following purposes, depending on your relationship with Mellovia and the services involved.
01
Process Purchases
To receive and manage orders, arrange payments and delivery, communicate order information, and handle returns or refunds.
02
Provide Support
To respond to questions, review order concerns, provide assistance, and communicate with customers.
03
Improve Shopping
To understand website activity, maintain useful functionality, identify technical problems, and improve the shopping experience.
04
Manage Marketing
To send promotional communications when permitted and manage subscription preferences, product offers, and relevant advertising.
05
Protect Our Store
To help identify unauthorized activity, detect suspected fraud, maintain security, and address disputes or legal obligations.
04 / WEBSITE TECHNOLOGY
Cookies & Choices
Cookies and similar technologies are small identifiers or tools that help websites remember information, maintain sessions, and understand how visitors interact with online services.
Depending on the services and features enabled on our store, Mellovia, Shopify, and relevant partners may use these technologies for necessary operations, analytics, personalization, and advertising.
Where required by law, non-essential technologies are subject to applicable consent or preference controls.
Essential Cookies
Used for core functions such as maintaining shopping sessions, supporting checkout, remembering cart contents, and providing basic website security.
Analytics Cookies
May help us understand visits, interactions, navigation patterns, and website performance so the shopping experience can be evaluated and improved.
Marketing Technologies
Where enabled, advertising or measurement technologies may be used to understand campaign performance or provide more relevant promotions, subject to applicable privacy choices.
Managing preferences:
You may be able to adjust cookie choices
through a consent or privacy control
presented on the website.
Your browser may also provide tools
for blocking or deleting cookies.
Disabling certain technologies
may affect some website features.
Shopify also offers separate privacy controls
through its
privacy portal.
Available choices depend on the type of processing
and applicable law.
INFORMATION AND SERVICE PROVIDERS
Shopify & Partners
Mellovia's online store is powered by Shopify. Operating an online store involves services that help manage transactions, deliver products, support customers, maintain security, and provide website functionality.
Personal information may be disclosed to relevant service providers when needed for these purposes or when otherwise permitted or required by law.
Shopify Services
Shopify hosts and supports our online store and processes information when visitors browse or purchase. Depending on enabled services, Shopify may also use information from interactions with Mellovia, other merchants, and Shopify services for features involving analytics, personalization, security, or advertising.
For more information, review Shopify's Privacy Policy.
Commerce Providers
Information may be shared with providers supporting payment authorization, fraud prevention, order fulfillment, delivery services, shipment tracking, returns, and customer service, to the extent necessary for the relevant function.
Marketing Services
Where enabled, information may be processed by email service providers, analytics tools, advertising services, or similar partners to deliver communications, measure performance, and support lawful marketing activities.
Legal Disclosures
Information may be disclosed when reasonably necessary to comply with legal requirements, respond to lawful requests, investigate suspected fraud, protect rights and safety, or address an authorized business transaction.
05 / INDIVIDUAL RIGHTS
Your Privacy Rights
Depending on where you live and which privacy laws apply, you may have rights relating to your personal information. Certain rights are subject to legal conditions and exceptions.
Access Information
Request information about the personal data we hold or process concerning you, where this right applies.
Correct Information
Request correction of inaccurate or incomplete personal information where the applicable law provides that right.
Request Deletion
Ask us to delete eligible personal information, subject to applicable recordkeeping and legal obligations.
Data Portability
Where legally available, request a copy of certain personal information in a suitable transferable format.
Manage Preferences
Unsubscribe from promotional emails or exercise applicable choices concerning certain marketing and advertising uses of personal data.
Opt Out or Object
Where applicable, request to opt out of certain data sales, sharing, targeted advertising, or object to processing as provided by law.
Privacy requests and verification:
We may need information to verify your identity
or your authority to act on another person's behalf
before fulfilling certain requests.
We may retain information where required
for security, tax, accounting,
legal compliance, or other lawful purposes.
Where applicable, you may have additional rights
to withdraw consent, limit sensitive-data uses,
appeal a privacy decision,
or exercise your rights without unlawful discrimination.
Mellovia will respond in accordance
with the laws applicable to the request.
06 / RESPONSIBLE HANDLING
01 / SECURITY
02 / RETENTION
Data & Safeguards
Managing customer information responsibly also means considering how it is protected, how long it is needed, and the reasons information may be retained after an interaction ends.
Information Security
We rely on website infrastructure, technical safeguards, operational practices, and relevant service provider protections designed to help protect personal information from unauthorized access, loss, misuse, or disclosure.
No method of internet transmission or electronic storage can be guaranteed completely secure. Customers should also take care to protect account credentials and personal devices.
Data Retention
Personal information may be retained for the period reasonably necessary to provide requested services, manage customer relationships, complete transactions, respond to disputes, and comply with legal obligations.
Retention periods can differ depending on the information involved, the purpose for processing, and applicable tax, accounting, security, or other legal requirements.
07 / ADDITIONAL INFORMATION
Privacy for Families
Mellovia offers products designed for pregnancy, maternity comfort, postpartum recovery, nursing, infants, and growing families.
Although many products are intended for use by babies or young children, our online store and purchasing services are intended for adults.
Children's Information
We do not seek to collect personal information directly from children under 13. If you believe a child has submitted personal information without appropriate authorization, please notify us so the concern can be reviewed.
International Processing
Mellovia operates a U.S.-focused online store. Shopify and other service providers may process or store information in countries outside your place of residence. Where legally required, appropriate safeguards or mechanisms apply to international data transfers.
Policy Updates
We may update this Privacy Policy when our services, information practices, technologies, or legal obligations change. Material changes may require additional notice under applicable law. The current version will be identified by its last-updated date.
08 / HELPFUL ANSWERS
Privacy Questions
A few common questions about customer information, account details, marketing preferences, and privacy choices.
Why is my information needed?
Certain information is necessary to process purchases, arrange delivery, communicate about orders, respond to questions, and provide other services you request.
Does Shopify process my data?
Yes. Mellovia's online store uses Shopify technology. Shopify processes information to provide ecommerce services and may perform additional processing depending on enabled features and applicable privacy choices.
Can I unsubscribe from emails?
Promotional emails generally include an unsubscribe method. You can use that option to stop receiving the relevant marketing communications. Important transactional or service-related messages may still be sent when appropriate.
Can I request data deletion?
You may request deletion of eligible personal information where applicable law provides that right. Certain records may need to be retained for lawful business, accounting, security, or legal purposes.
Can I control cookies?
Browser settings can provide options for clearing or restricting cookies. Where available, website privacy tools and Shopify's privacy controls may offer additional choices. Some essential cookies are needed for core site functions.
Is information shared externally?
Information may be disclosed to Shopify and other service providers involved in operating the store, processing payments, fulfilling orders, supporting customers, or providing enabled services. Other disclosures may occur where permitted or required by law.
How long is data kept?
Retention depends on the category of information and the reason it was collected. Transaction records, for example, may need to be retained for accounting or legal purposes after an order is completed.
How do I make a privacy request?
You can submit a request through Mellovia's support page. Describe the right you wish to exercise and provide enough information for us to identify your request. Identity verification may be necessary.
PRIVACY SUPPORT / MELLOVIA
Your Questions Matter
If you would like to ask about information we process, request access or correction, seek deletion, or exercise an available privacy right, our team can help direct your request to the appropriate process.
Mellovia offers 24/7 customer support. Privacy requests are reviewed under applicable legal requirements, and identity verification may be needed before information is disclosed or changed.
Submit a Privacy RequestRequest Guidance
- Explain whether you want to access, correct, delete, or manage personal information.
- Provide the email address or contact details associated with your Mellovia account or purchase, if relevant.
- Include an order number if your request concerns a specific transaction.
- Do not send passwords, full payment card numbers, or unnecessary sensitive data.
- If acting for someone else, be prepared to provide appropriate authorization where legally required.
About This Policy
This Privacy Policy explains Mellovia's general approach to customer and visitor personal information. The specific processing activities involved may vary according to the services enabled, your interactions with the store, and applicable laws.
We aim to keep this information understandable and relevant. Where a service provider independently processes personal data, its own privacy practices and legal responsibilities may also apply.
Business Address
Mellovia
729 Saint Andrews Circle
Rantoul, IL 61866
United States
Support Information
support@mellovia.lat
+1 (857) 864-8653
Customer Support: 24/7
Mellovia — Thoughtful care, built on trust.
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